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I remember when I started running I knew that the training would be the worst bit, not the actual bothering to do it but finding the time to do it. I committed to the idea of the runcommute and stuck to this religiously but in order to do this I needed a running bag.

Now I might not be the biggest fan of running but I am a huge fan of shopping and I’m pretty good at it which is why I now own so many bloody running vests and bags. Below is a brief history of my running pack history and how my over buying across the years might be able to help you out a little bit. I’ll be honest though if I could have my time over I’d still buy them all again!

But where did it all begin?

OMM
I tried all sorts of bags but none of them worked until I came across the OMM Classic 25. When I put this on, I never looked back.

I bought the OMM Classic 25 in 2011 and I still use it on a regular basis. When the OMM Classic 25 was my only running bag I used it every single day both in runcommuting and in training. During the week it carried my changes of clothes, laptops, kit, paperwork, lunches, etc – it was brilliant and during the weekend it would carry waterproofs, snacks and fluids.

Classic 25
The key things that I loved about the OMM Classic 25 were;

  • The huge amount of available space
  • The incredibly comfortable fit
  • The large top pocket
  • The spacious hip pockets
  • The stuff pocket on the back of the bag

After owning this bag for nearly a decade I can serve as witness to the truly amazingly durable nature of OMM products and the fact I’ve gone back to them time and again means I trust their products.

Over the course of the next decade I added in a variety of larger and smaller options from OMM, the Ultra 15 was the bag I used on my first ultra marathon, the Classic 32 and the Adventure 20 are both used for fast packing, run commuting, hiking and races and the Phantom 25 was purchased with the intent of using it at the Montane Cheviot Goat Ultra marathon.

Perhaps the most interesting purchase is that of the OMM Ultra 8 which I have purchased in 2020 for my 6 year old daughter. I want her to have the best kit that it is possible to have and although she is not currently a trail runner she is a hill/mountain hiker and sometimes she needs to carry her own kit. The OMM 8 is a brilliant fit for a young adventurer and will grow with her. Perhaps my more melancholic side wonders if the bag will outlive me and remind my daughter of good and bad times in the mountains.

Visit the OMM website for further information on their products

Oxsitis
When I was looking for something more vest like than my OMM running bags I turned to Salomon. The French sportswear company looked like they had products that were very simple and easy to use, however, my experience with Salomon was confused and difficult. The fit was never comfortable on my back and the arrangements of pockets felt less well thought out than other bags and so I moved on pretty quickly. During this period I experimented with my first UD vest – the PB signature series and loved it but in 2014 as I moving into Hoka running shoes for the first time I stopped by their London Marathon stand and came across a little oddity that Hoka were not selling – a running bag.

Let’s be clear Hoka do not make running bags and so I assumed this was some sort of expo special that the stand staff could wear to promote the brand but to my surprise these were production models of products that Hoka would be releasing. But when? The man on the stand suggested that it might be some time before this pack hit UK shores, however, he did let me try it on and have a proper look and it was amazing.

It turned out that the Hoka bag was actually made by a French company called Oxsitis and the model at the expo was their rebadged Hydragon Ace 17. After the Hoka test I decided that I needed to have one of the Hydragon 17 and so immediately got one sent from France at 160 euros it wasn’t cheap but it did things that no other running bag was at the time and to this day I doubt you’d find a race vest that had a pocket organiser in the main compartment.

Hydragon Ace 17
The key things that I loved about the Oxsitis Hydragon 17 were;

  • 17 litres of space
  • The incredibly comfortable fit
  • The internal organiser
  • The pole carriers
  • Great design

I loved and still love my Oxsitis 17 (so much so that I bought two of them, I also added the larger capacity Enduro 30 and the Hydrobelt). The level of comfort afforded by all my Oxisitis running bags is better than anything I have with before or since and there were a number of clever innovations beyond the main compartment organiser such as the pole holders, the large velcro adjustment system, the magnetic number holder and the phone specific pocket.

The Hydragon Ace was amazing as a race vest but it was also a tremendous commuter.

The 17 litres of storage and the internal organiser made it perfectly suited to carrying work clothes or food, drinks and even on occasion a small laptop. The ripstop material that made up the bulk of its construction was strong and robust and also crucially more waterproof than anything I had in my arsenal. However, it was not waterproof but it stayed drier longer than my OMM bags and if your clothes were in a semi decent drybag then anything behind it in the organiser would mostly stay dry in all but the worst downpours.

Oxsitis still make amazing kit and I am sure that I’ll revisit them when I’m looking for a replacement for the Hydragon in the future.

Visit the Oxsitis website for further information on their products

Ultimate Direction
When Ultimate Direction came along the ultra marathon scene just seemed to be hitting the mainstream and I’d been running these longer distance races for a little over a year. UD seemed to catch lightning in a bottle and ride this explosion of interest in the sport with the release of the ‘Signature Series’. They signed up three of the best endurance athletes out there Scott Jurek, Anton Krupika and Peter Bakwin and got them to ‘design’ the kit that they would use on adventures. I think every ultra runner, wannabee ultra runner and parkrunner got one of these running vests – I know I did.

Experience of racing and commuting had taught me a couple of things – the first was that ‘there are racing bags/vests and there are running bags/vests’ and the UD Signature Series was part of the former and not the latter and so when I bought it I knew that this was going to be for racing rather than day to day running (which at the time was mainly commuting).

Even the largest of the vests (PB) was a tiny form factor but could store a huge amount of kit and was the perfect racing vest, the bottles it came with were a revelation and it was the kind of innovation that you thought would let you finish that hundred miler with ease.

I delighted in rolling up to races such as the South Downs Way 50 or the St Peters Way wearing this and feeling confident that I had the perfect partner. We ran lots of races together, at every distance – no longer would I be reliant on the water aid stations – I’d simply carry my own supply.

The bag had a large volume main section, a very useful stretch mesh back pocket, little pockets littered the front of the vest and the side and everything felt very robustly built. This was also the race vest that made me stop using hydration bladders, something that I have not returned to because the UD PB14 taught me the value of knowing how much water you’re carrying!

Signature Series PB (v1)
The key things that I loved about the Signature Series PB were;

  • 14 litres of space
  • The tiny overall size
  • The level of adjustability
  • The ability to carry poles with ease
  • Great build quality

Some say that the version 1 had a few quirks with the quality of the materials but I never found this and I’ve had mine now for more than 6 years, the first 3 of those this was just a racing vest but afterwards it became an every day road and trail running pack that has done thousands of running and fast hiking miles. My Signature Series vest shows no sign of giving up anytime soon and you’ve got to love kit that just refuses to be replaced. Perhaps to highlight how much I love this running vest, despite mostly retiring it from racing service, I will still on a race morning pick this old friend out and check my kit in the back and go and race a marathon or a shorter ultra and it never lets me down.

UD have had some great vest and bags in the years since and I did buy the Signature Series (v3) of this pack which remains part of my racing and training rotation and had a number of truly excellent upgrades including the Burrito pocket. I’ve also use the original Fastpack 20 and Fastpack 15 – both of which have been excellent on things such as the Skye Trail Ultra, commuting and longer fastpacking adventures.

UD though seem to suffer periodic dips in form in terms of design and quality and it is always worth waiting a little while to ensure that their latest ‘innovations’ are actually improvements – for example I found the tightening systems on their last couple of adventure vests to be a little difficult and so avoided them. However, I would have no hesitation in buying more things from this well regarded brand, but I’d always want to test it first.

Visit the Ultimate Direction website for further information on their products

Raidlight
I came to Raidlight because I had this dream that one day I’d run the UTMB. Now, although I’ve subsequently relinquished that dream in favour of running more interesting races I did during my trip to the CCC discover the Raidlight brand and I fell immediately head over heels in love.

At the time though I had no need for a new running vest. I just purchased my first Hydragon from Oxsitis and I still had lots of others that were in perfectly good working order. So I returned to the UK and many months went by before I thought about Raidlight again. It was while walking up from Charing Cross to Oxford Street that I saw a gentleman wearing what I would later learn was the Raidlight Olmo 20. I chased this fully laden runner down the street in my shirt and trousers and ran alongside him quizzing him.

I decided that the Olmo 20 was too large for me and so that very evening ordered a Raidlight XP14 which was such an odd running bag and wildly unique. I really enjoyed this as a commuting bag as it was taller, slimmer and more nimble that some of the others which tended to be more squat in order to ride higher up the back but I was never a fan of the belly band, for vanity reasons rather than anything else, they make me look even fatter than I am! However, despite this not being the perfect bag it did inspire me to consider other options from Raidlight and when my back started giving me issues in 2015 I looked for something that would ride high on my back and that I could carry more load in pockets and higher up the bag – enter the Olmo 20 and for shorter races enter the Revolutiv 12.

Olmo 20
The key things that I loved about the Olmo 20 were;

  • 20 litres of well considered space
  • Front carrying system for poles that kept out of the way
  • Sits high on the back
  • Lots of adjustment potential
  • Incredibly comfortable

I feel that Raidlight are a bit of a marmite brand whichever way you look at them, detractors say the quality isn’t up to much and the fit can be weird in all their kit but their fans are equally vocal about what tremendously well thought out kit this is – I think the reality is somewhere in between. Sometimes the build quality has let them down (although I’ve never had any problems) and the fit can sometimes be weird (the i love trail series of shorts come to mind) but on the whole Raidlight makes stunningly interesting and useful kit and should never be dismissed from your purchasing thoughts. The Olmo 20 is a very special case in that I bought it to help keep me running through the various back pains I’ve had over the last few years.

When it arrived I was surprised how snug it all was but that it felt like everything was build like a circle around the runner and aside from the main pocket you could pretty much access everything you need while on the move or without needing to take the vest off.

Materials were varied and designed to be used in the places they were needed – so a harder stiffer material on the bottom for when you hurl your race vest on the floor to the super comfortable and quick drying vest harness. There are an abundance of pockets that litter the front, the side and the reverse of the pack and internally there is some compartmentalisation to make it simpler to know where your kit is. It’s simple but it is clever. I find this a very easy vest to use.

The Olmo 20 remains one of my key race vests because of the level of comfort it affords me and the flexibility of the pack is almost unbeatable. It’s a shame that Raidlight no longer make it but then I do also own the supremely brilliant Revolutiv 12, so I suppose there’s hope that their gear going forward will be as brilliant as the gear of the past.

Visit the Raidlight website for further information on their products

HARRIER
Harrier are the new kid on the block and what in modern parlance would be described as a disruptor that is taking aim squarely at Ultimate Direction and Salomon. If you’re a long distance runner, fell runner or ultra marathoner then the chances are you own one of the big brand racing vests but with Harrier you’re being offered a genuine alternative at a price point that is impossible to ignore. I had zero need of another running vest – the above running bags and vests are almost all still in active service and therefore Harrier would have to be something amazing to make me buy it.

During the summer months I found myself in full research mode about the brand and became fascinated with Kate Mackenzies drive and determination to develop the Harrier brand and bring well crafted and priced gear to the running community. However, still not needing a new race vest in any way shape or form I didn’t order one.

Then I ran the Ultra North race in my trusty Olmo 20 with both of us performing brilliantly in shit conditions and there I saw it, the Harrier Kinder 10l attached to a slow and steady runner who had it jammed to the rafters. Despite being full to the brim my fellow competitor commented that it was the most comfortable running bag she had ever used.

Upon my return to Scotland I ordered the ultra bundle – something that I will be reviewing in the near future.

However, I can give you this advanced preview and tell you that the Harrier Kinder 10 litre running vest is one of the best running packs I have ever worn. I immediately made a tremendous friend in the Kinder and we have been adventuring on a daily basis ever since she arrived.

Kinder 10
The key things that I loved about the Kinder 10 were;

  • Big split rear carrying section
  • Well positioned pockets
  • Excellently located straps to keep things strapped down near to your body
  • Lots of adjustment potential
  • A pocket seemingly perfectly designed to carry a DJI Osmo Action or GoPro

I won’t spoil the details of my in-depth review which will look at the Harrier running vests but for the money they are brilliant and to be fair to them if they were double the price you would be hard pressed to complain. They really do feel like the child of a Salomon and UD vest but with many of the mistakes from both of those manufacturers ironed out. Don’t get me wrong it is not a perfect piece of kit but it’s as near as any race vest is ever going to get when it needs to fit such a wide variety of runners. I’d commend Kate and Harrier for producing such brilliant kit (not just the race vests but all the other stuff too) and I loved the Harrier Kinder 10 so much that I bought a second just this week and then added in one of the 5 litre Curbar options – this time I went for their bright more batshit colours because that’s the kind of runner I am.

Visit the Harrier website for further information on their products

RUNNING KIT Mistakes!

Mistakes, I’ve had a few, as the song says… below are some of the ones that I never really got on with.

I love the kit of WAA but the UltraBag was an expensive mistake – despite its reputation as the ultimate MDS bag I found it to be poorly thought out and worse, badly executed. The bottle holders on the 2017 version I had didn’t cinch down very well, the bottles themselves were terrible – leaking everywhere as they bounced around on my chest. The bag no longer came fitted with the Sherpa strap which was a feature I desired and the ability to add additional pockets was poorly made and sized and simply didn’t fit anything very well. The worst thing though was when the chest pouch attachment simply fell apart and the zip slid straight off the end during its first run.

I know some people love it but I didn’t and was very disappointed. In hindsight I should have returned it to the ultra marathon running store but I didn’t and so now it gets used as a bag for biking with – but it’s not the trusted companion that many other of my race vests became.

My Camelbak XT01 (I think) was an impulse purchase and one that I should have thought more carefully about. Although sold as a running bag it had all the hallmarks of being a better bag for biking. The low volume combined with a fit that didn’t feel geared to a no bounce experience made this feel unpleasant to run in. The vest was also made of heavy material and susceptible to taking in water without ever drying so all in all this was a fail and I’ve never considered a Camelbak again.

Recommendations?

I genuinely don’t think you recommend a running vest or bag to a runner any more than you can recommend a pair of running shoes and say, ‘these will be perfect for you’.

A running pack is such a specific thing and the fit is not universal and nor are your individual needs. With the high street rapidly disappearing though it is becoming increasingly difficult to try kit on and therefore you are required to make expensive purchases before potentially having to return them and incurring delivery charges which simply makes things even pricier.

If I had some tips for you I would say;

  • Where you can try on the running packs, the more you try on the better you’ll understand what is right for you.
  • One pack might not do all scenarios – so for example you might want a bigger pack for commuting than you do for racing.
  • Think carefully about what size you need, is it something simply to carry your phone and jumper or will you be carrying water, bottles, poles, etc? There is a big difference between the OMM Classic 25 and the Raidlight Revolutiv 12
  • Think carefully about features you would like – pole holders, gear rails, lots of straps, vest fitting, whistle, key clips, stuff sack, hydration bladder compatible.
  • Look at online reviews of the specific pack you are considering, check social channels too and especially look for those reviews that give details of fit. For example I am 5’9, 38″ chest, 32″ waist, 70kg and the Kinder 10 litre fits me perfectly but my second purchase of the Kinder is a large to allow me to better fit larger amounts of kit in the pack and wear layers for winter racing.
  • Don’t spend a fortune until you know what is right – consider the excellent range of Decathlon race vests and bags have. These tend to be significantly cheaper than Salomon, UD, etc and are generally excellent quality. The Harrier running vests are also at such a good price point that these feature packed bits of kit must be a contender for good quality, good value packs (perhaps less good for commuting though).
  • Buy last years kit – there are always sales on the previous iteration of the main brands running packs and bags, you really do not need the latest colourway.
  • Avoid Sports Direct (this is a general point but also good advice for running packs).
  • Borrow another runners kit, I realise in these COVID infused times that is more difficult than usual but I have loaned out my running bags before and would happily do so again in the future.

WHERE CAN I BUY?

There are lots of retailers who will do an excellent range of running kit, below are a few URLS to help get your research underway. To note I’d like to say that I have purchased all the running packs that I own, nobody sponsors me and the links I am providing above are for your reference and research only. I currently have 23 race packs, that’s lots of user testing gone on and hope it’s helpful.

Do also remember that there are lots of other great brands to try out and just because I didn’t get on with something or haven’t written about it doesn’t mean that you won’t love it – brands that you could consider researching include WAA, Ronhill, Nathan and Salomon (there are a plethora of others too).

I’ve tried most of running brands one way or another and I’ll guarantee you’ll eventually find something that works for you but it can be a minefield and so don’t rush into an expensive purchase until you are ready.

Gallery

Have fun shopping.

There’s lots of really good running and fitness blogs out there, some more regularly updated than others, I’m a regular contributor to blogging not because I’m particularly interesting but because I like to keep a record of the things I’ve done and I believe at least some people get something out of my wittering.

When I started blogging (about design related things) I never imagined that I’d end up writing about my running adventures – now five years later the design blogging only happens when I feel the need to change jobs and the running blogging has morphed into a blog about my adventures in life and running. Three and a half years ago I started writing under the UltraBoyRuns moniker and I’ve never looked back, I find it therapeutic and I find it rewarding but the question I mostly get asked about it is, ‘How do you find things to write about? How do you find the time? Why would I write, surely nobody would be interested in what I’ve got to say?’

Everyone will have their own way of doing it, their own things to say – I can’t tell you how or what to do but I can tell you how I go about it. Below are they key stages I go through to bring a blog piece to life. Hopefully you’ll find something useful here.

Read lots: While I have ideas for blog posts that simply pop into my head I also draw on my environment, I read lots of blogs, newspapers, news reports, advertising, social media postings, business reports, research (and not just about health and fitness – that would be quite limiting). This quality research and inspiration time is the foundation of good blogging.

Adventure lots: You’ve got to have something to write about and the best way I believe to have something to write about is to go and do things. So in the last few months I’ve written about Haria Extreme, adventures in ice skating, Lanzarote theme parks, running in the Arctic Circle, trespassing on to the airfield at the Isle of Skye and a whole host of other stuff.

I genuinely believe that life should be filled with and fuelled by cool stuff. Life shouldn’t be a passive experience, it’s for living and your blog will benefit from a life less ordinary

Brainstorm ideas: You’ve done loads of research, you’ve had groovy adventures, you’ve sat down to write about something and it just won’t come. Jot a few ideas down in a list, on some paper, on your computer, watch some TV, listen to music, relax, let all the things you’ve seen and done roll round in your head and a title will come.

Join in social media (Twitter/Instagram/Facebook/Reddit) conversations: Social media isn’t for everyone but amongst the crap there are little gems of ideas, conversations, arguments, very real people discussing serious and silly topics that might give rise to new posts to inspire you or might give you a thought for a post you can bend to your own experience. Twitter I find especially useful for insight into how individuals look at a topic even when expressed over 140 characters. Interacting in these conversations also allows you a mouthpiece to express opinions as well as get them which in turn can have the effect of supporting the building of a readership. It’s not rocket science – you’re engaging in community and the community might want to hear what you have to say.

Photograph your adventures: Nothing offsets a great blog piece better than a quality or narrative enhancing photograph. I very rarely add professional photographs to my site but then in my role as a graphic designer I do quite a lot of photography so I like to think that some of that experience translates. However, the acquisition of an action camera (GoPro Hero 4) and the use of my iPhone 5S have meant that I’m pretty much able to capture all the run and race photographs I ever need and they simply help me improve the telling of my tales.

Note down a list of working blog titles: As part of my working process whenever a new blog topic comes to mind and I’m happy with it I note it down and then add it to my working list to be expanded on and developed later. This can be anything from being inspired by a tangent in a post I’m writing, a post from someone else that I’m reading or something I’ve seen or heard.

Pick relevant blog posts to write about and know your audience: You’ve got to write about things you want to write about but you’ve also got to have a focus. My original blog mixed graphic design, art, running and general gubbins – but that proved too scatter gun and so the audience was never quite sure what they were getting. UltraBoyRuns is all about adventure, that said though, this year I’ve used it to discuss politics, refugees and my ongoing fears about the way Britain is headed. You just have to be careful not to stray too far from your original intention otherwise what you’re saying becomes confused and you yourself will lose interest in what you’re doing

Know where you are headed and understand the value of a structure: Try and know roughly where you are headed with a post otherwise it will ramble and be less coherent. It’s okay for posts to be long just ensure they have a structure and narrative that lead to a satisfying conclusion.

Be Interesting, be passionate: One of the hardest things to do is to believe that your life is of interest to anyone else. But everyone, no matter who they are does and witnesses interesting things. When you write, when I write, I try and look at the finer detail to bring out interest. For example in a recent post I could have written ‘I had 5km of pain and then found a bush to take a poo behind’ instead I looked at the detail of being ‘bent double in agony’ ‘stabbed by the protruding thorns of the bare bush I was cowering behind’. Adding colour and texture, while remaining true means your readers can join you on your adventures, even if they are about poo.

Find your most creative time: The only time I write is when I’m on the train, I’ll occasionally do backend blog maintenance at home but mostly it’s all done on my phone in the 50 minute (plus delays) train ride I have (usually the morning commute). Blogging requires me time and RunBlogging requires quite a lot of me time given that you’ve got to do the time on your feet too. I understand we all have busy lives but you may find that by writing something like this it allows you to blow off steam. Blogging shouldn’t be a distraction from the things you feel you just do but it giving it half an hour a couple of times a week is what I call ‘me time’.

Try not to care who reads it: If you’re writing as a way of getting Salomon to notice you so they’ll send you free kit then this blog post probably won’t be of any interest to you (and it’s quite hard I believe to get the big boys to be sending you kit). I tend to think you should write honestly about real experience and (much like a race) leave nothing out. This way not only do give an honest account of who you are but you’re audience will enjoy it all the more – yes you may never be as popular as Usain Bolt but does that matter? write for yourself and an audience will find you.

But your blogs seem so quick (post race)? My blogging post race may seem quick – usually the following day or two but that’s because I do lots of the preparation work before the race began and I have dedicated time on my commute to use

The writing of a blog post normally takes me between 45 and 90 minutes or two commutes. The pictures will already be on my phone and I will have already worked out the structure of the posting before I start. I still require inspiration to start and that may be an incident in the days leading up to an event or it might be a conversation had with someone or it might even be my thoughts as I’m holding my medal for the first time.

Then it usually just flows from there. 

Tell people: the bit I hate is telling people about my blog posts, I still to some degree assume nobody wants to read what I write, this years ‘hits’ suggest otherwise though and so each blog post goes out to Twitter, Instagram and Facebook (although I think I only know a dozen people of FB so I can’t remember why I bother!). If I’ve posted late at night I might tweet a reminder in the morning so that those interested might see it and I’ll add relevant hashtags but ultimately that’s all I do. I write for me and if someone else is interested then I’m deeply honoured and humbled. You might find more interesting ways of telling people about your site such as in forums and adding it to communities such as The Running Bug but you’ll decide how far and wide you want to branch it out.

Have fun: The most important thing though is to have fun in your adventures and your writing and follow your own path – these suggestions above are just that – suggestions. They work for me but I’d be interested to hear about how other people do it. Enjoy

The key points

  1. Do Research
  2. Do Adventure
  3. Do Brainstorm
  4. Be Organised
  5. Be Passionate
  6. Be interesting
  7. Be True
  8. Be Confident
  9. Just Enjoy

  
I’d like you to read the below email from Martin at Likeys, one of the best outdoor stores in the UK – if not the world. They are an independent retailer and like many others from all over the country they are being battered by the larger, more powerful companies and we as runners (both ultra and not) have an opportunity to do something about it. I’d also love you take a look at the event photograph above and see how much kit is there – tonnes of it and I’m confident lots of it was advised on by the independent retailers I’m writing about now. Read on…

This isn’t your typical email but I would like to share some thoughts with you….. and as a reward, there is a 10% discount code at the end of the email – but if time allows, please read the following first.

Likeys (like most other independent retailers) have over many years strived to provide the very best service to our customers. This service includes the following…..

* Sourcing the newest and best products, often putting our necks on the line in bringing innovative brands and products to the market – brands such as Hoka, Nuun, Raidlight, X-Bionic, Aarn, Injinji (and many more) were first seen in Likeys, long before the “Big Boys” had even heard of the brands.

* We freely give advice for all manner of running and adventures whilst always having the customers’ needs at the very forefront of our minds. We have had customers traveling from as far away as Zimbabwe specifically to pick our brains, whilst we have stayed open until 12.45 in the morning to make sure a couple of athletes got the advice and correct kit choices for an extreme ultra they were about to compete in. In a nutshell, we will always go that extra mile to look after our customers.

* We always try to be as competitive as we can be with our prices.

* We passionately support the sport we love – over the years we have sponsored the Questars Adventure Race Series (past 6 years). Have been the main sponsors of the popular 3-4-5 mile race series in Brecon (past 5 years), as well as giving away over £5,000 worth of sponsorship to ultra-runners in 2013. Plus year in year out providing numerous spot prizes for many races both locally and around the country.

* We organise both the Beacons Ultra (8th year in 2015) and the 6633 Ultra in the Canadian Arctic (7th year in 2015). Both races organised with the primary aim of providing the competitors with no frills ultra challenges at different spectrums of the range of madness…. These events are organised because we love the sport… simple!!.

Over the last 12 months there have been seismic shifts in the outdoor retail market, with a number of large corporate retailers picking up on the boom of off-road/trail/ultra running, the results of which for customers is that there have seen some wonderful online discounting, particularly on items that were once perceived as specialist. 

Naturally as a business we have noticed this, and a survey that we conducted a month or so ago confirmed that discounting is a significant factor when buying. However, it was equally obvious from that survey that the knowledge of specialist retailers, the personalised customer service and enthusiasm of independents which are freely given are also very highly regarded when making a purchase.

Independent retailers don’t have the financial clout to compete with these behemoths of the industry, so whilst I don’t have a crystal ball, unless there are changes, I can foresee Likeys closing its doors to the public in about 14 months when the lease on our current premises comes up for renewal. 

In the 9 years Likeys has been around, neither Sue or I have ever paid ourselves as much as the minimum wage, so please read the above knowing that we are not trying to line our pockets, we are simply trying to maintain a service that we truly think will be missed if Likeys go. Likeys (and I think this will equally apply to many other independents that are caught up in this current discounting melee) has always been a passion before any business sense could be applied to it, so making money has never been the overriding factor, but alas even we have to make enough to pay the bills and pay the wages of those that work alongside us.

Now before you go jumping to any conclusions…. This isn’t a begging letter, it is merely a statement of how I see the market panning out for specialist independents such as Likeys. 

So what am I saying….

Well, quite simply I would like you to consider supporting the independent stores (including Likeys) as much as you can in order that they can continue to support you in your adventures wherever they might take you. If you see an item for a few pounds more at an independent, please don’t assume they are being greedy, they are simply trying to bring products to the market at a fair price that will allow them to stay in business. Please support us independents, as your good custom means far more than you will ever realise. In return you will continue to get the excellent customer service, the free product advice, the enthusiasm and passion that only an independent store can provide….. and it’s only the likes of a Likeys that can offer you the chance to tackle what is probably the toughest race in the World!!!

Whilst I don’t imagine the above musing will change the world, I am a born optimist, so fingers crossed I am hoping enough people will appreciate the true value for money you get from independents that will see both Likeys and many of the other brilliant independents survive for many years to come so we can share the laughs and tribulations as you go on your merry way competing in daft events in this country and further afield.

Now, I mentioned a discount code….

Bearing in mind what I have written above, we would love it if you didn’t use it (wink wink), but equally we know everyone likes a bit of a deal….So, as a “Thank You” for a few minutes of your time reading the above – for 10% off anything you buy at Likeys (www.likeys.com) from now until Friday 26th, simply type in the two words coloured green above into the promotion code (without a space between) during checkout and the wizardry of the Likeys website will do the rest for you.

Very best wishes

Martin

P.S. Please feel free to share these sentiments with others that you think might appreciate them

I’m not including the discount coded because I’d rather we paid the price on the tin. But the point is that we as runners need resources like this, I don’t mind if you want to buy your Christmas sale bargains from Wiggle or. GoOutdoors or whoever but would it really hurt to spend that small bit extra to ensure we keep these places open?

To ensure I’m not being hypocritical I can tell you that 9 out of my last 10 pairs of running shoes came from independent retailers but I admit that my Salomon race vest came from Wiggle and some of my cheaper training kit comes from places Decathlon or buying direct from the manufacturer at things like the London Marathon Expo (though I still try and support smaller companies like Runderwear at these events). I’m also due to purchase my CCC shoes this week and given that I’ll be buying Altra Lone Peak 2.0 I know that I’ll be going to an independent retailer (either Accelerate or ultra-runner.com) because I think it’s the right thing to do and because the service and advice I have received from both these companies in the past has been really top notch.

All I’m asking is that you think about these companies, look beyond the giant discounts and try and remember that the deal you are being offered by Sweatshop and SportsDirect usually isn’t as good as you think (funny how Mike Ashley’s hand is involved in those two businesses and we are talking about the death of independent retailers). Let’s not forget these guys support the races we do with prizes, sponsorship, race day stores – if we undermine them too much then will the races that we love so much start to struggle to find funding? It’s a vicious circle isn’t it?

Help me out visit an independent retailer today and maybe make a purchase – do you really have to look that hard to find Run and Become? Likeys? Ultra-Runner? UltraMarathonRunningStore? Castleberg Outdoors? George Fisher? Accelerate? Endurance Store? Jog Shop, Brighton? Give them a chance and help them out – if not for you then for me – because I shop in them and I want them to stay around.

Just a thought guys.

In 2014 I ran more than 20 races and an additional 15 virtual races, that’s getting to be an expensive hobby. So I’m monitoring costs of running in 2015 and it’s already mounting up. Why am I doing this? Well firstly because of a blog post by ahealthiermoo which looked at the cost of running and secondly because I’ve become very aware that I spend way too much money on running.

Below is a breakdown of money spent in 2015

Races Vigo 10 £20, Darent Valley 10km £16, Ranscombe Challenege Day 1 and 2 £35 each day, CCC (+ map booklet, bus, etc) €150, Saintelyon €80, Hugin Challenege £35, Tolkien Run £35, Virtual Run March £6, Virtual Run June £10, Beachy Head £35 Kent Roadrunner £38 TP100 £125 SDW50 £65 NDW100 Free


Kit
Salomon 14+3 running vest £94 Hoka Challenger ATR £99 Inov8 Race Ultra 270 £99 Salomon soft flask 150ml £12 Compressport Trail shorts £65 Compressport trail top £50 Altra Lone Peak 2.0 £103.50 Runderwear Briefs £16 Drymax socks £25 Medical certificate £10 Gel Toe Caps £10 Compeed £20 Harvey’s Thames Path Map £12 Inov8 Roclite 295 £65 Montane Neo Further Faster Waterproof Jacket £215 Like the Wind £9

Travel Flights (London – Geneva) £380 Car hire £300 Eurostar (London – Lyon) £200 Lyon accomodation £300 UltraBaby passport £48

Race Day Costs Food, Gels, etc £40 (approx) Petrol Variable

Physiotherapy and sports massage £300

There are lots of things I’m not considering in these costs such as the actual petrol, souvenirs of the bigger events, return postage for online running purchases, races purchased pre2015, the free accommodation I’ll be getting during the CCC and the fact i’ll probably buy more race entries, more kit and more extras because running is my hobby.

The total approximate running cost, for the first 4 months of 2015, is £3073.

This to me seems like a lot – and I know I’ve got some big races coming up this year with specific mandatory kit and certain kit I particularly want to use – but the cost of running seems to be spiralling. I’m fortunate to be in a position where I can afford to race the races I want to but not everyone is so fortunate and is it possible that running and especially racing regularly might well become something of an elitist thing where only those that can afford to do it, do it. I wonder if I’d still run as much as I do if I couldn’t afford to run ultras or earn medals and enter epically fun events? Would I run as much if the only events I entered where free ones like Sweatshop Running Community or Parkrun? The answer is actually ‘probably not’

Rather a sad thought I think.

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‘Anymore than about £70 and you’re paying for the label and the current seasons colour’ I was told this by a trusted running friend and this got me thinking. I’ll add the caveat that this was said in 2010 and therefore adjusted for inflation and other factors lets say £75 in 2014 money. Now to prove his point the first edition of the Adidas Adios Boost which was in Sweatshop for about £110 dropped to £75 in the winter sale…

Hmmm. Are we being duped into buying over priced running shoes? Unusually for this blog I’ve been doing some research – I’ll admit I’ve not gone very far with said research but its a start, but this posting is mainly about my own experiences in attempting to find the best pair of running shoes for my feet and just how much am I willing to overpay.

Let’s start with (some of) my current crop of running shoes, how much I paid for them and more importantly did I consider that good value for money.

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Newton Distance
Paid: £99.00 (per pair)
Normally: £125.00
Retailer: Sweatband
This was my first foray into the world of lugs and Newtons and I remember the first time I put them in the shop and thinking, that my feet had found a new home that they would never want to leave. Newton Running are a pretty specialist maker of shoes with a core band of supporters but have been growing in popularity, the problem with niche shoe makers is that their product tends to be expensive and these were no exception, even at the £99.00 I paid (per pair, I ended up buying several pairs) they were pricey. I found them excellent on dry roads but on wet surfaces they can be hard going and trail should be a no go for these road shoes, so they had a limited use, however, the first pair managed more than 700 kilometres, performed reasonably at the Bewl Water Marathon and the Snowdonia Marathon, neither of which would have trails suited to these shoes, but the wide toe box meant that (due to injury) I had to wear them. So in that sense they were excellent value and even now after 700 kilometres I still sometimes do a few commuting kilometres in them. All Newtons are built to a very high standard and clearly made with excellent materials and more than enough consideration is given to the design – they are shoes designed to stand out in every single way. They are also my shoe to lounge around the house in, I simply find them comfy and therefore they are worth the money I paid out, but could I recommend them at the full price? In this instance I could, the Newton Distance is a well put together shoe from a specialist maker, they won’t turn you into Steve Cram or Scott Jurek but they will provide excellence over the lifetime of the shoe. I’ll be buying more of these soon.
Value: 8/10

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Newton MV2
Paid: £50.00
Normally: £99.00
Retailer: Newton Running
I went back to Newton when I was looking for a replacement for my Adidas Adios 2 and I hadn’t wanted to upgrade to the Boost edition as they it was still such new technology that I wanted to give it a season before I tried them (plus at £109 I thought they were too expensive). Newton did a deal for their sprint edition model, the MV2, low profile, same quality materials as other Newtons and a decent set of reviews. When they arrived they were lightweight, compact, filled with lightweight producing technology and they felt as fast as lightning. But they came with a caveat and that was that they would not endure – some of the reviews suggested that the MV2 had a lifespan of about 200km and upon receiving them I could see why – the upper feels flimsy and after my happiness with the distance these were quite a disappointment. Now what I will say is they are fast shoes, they feel amazing but are they are £100.00 worth of running shoe? No not even close, my original Adidas Adios cost £75.00 and I ran over 700 kilometres in them, raced nearly a dozen times in them and they never once failed me – these feel like they are a 5km shoe but that couldn’t do that too many times in a week, just incase you were asking too much of them, I’ll be honest even at £50.00 these feel a little bit expensive but I still love them and we do to running together. Interestingly my experience with the MV2 will not dissuade me from trying other Newtons, but perhaps I’m best sticking with the Distance (a pretty fast shoe in itself).
Value: 4/10

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Hoka One One Mafate 2
Paid: £62.50
Normally: £120.00
Retailer: Snow & Rock
Pro: Quality build, good ride, good endurance
Con: Blistered on 100mile ultra at five miles in after getting soaked but user error, been excellent since
Distance: 300km (so far)
Value: 9/10

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Hoka Stinson Evo
Paid: £125.00
Normally: £125.00
Retailer: Pete Bland Sports
Pro: Build quality, ride quality, endurance, excellent road to trail ability, offer less fatigue on your knees.
Con: Expensive but worth it, my feet came away from last ultra in pretty good condition thanks to these.
Distance: 300km (so far)
Value: 9/10, for me a near perfect shoe.

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Salomon Sense Ultra
Paid: £75.00
Normally: £125.00
Retailer: Sportshoes.com
Pro: Build and ride quality, decent transition from road to trail but definitely a trail shoe
Con: Slightly too exposed to the elements, not a great fit only feet but that’s only my feet 🙂
Distance: 35km (so far)
Value: 6/10, at £75 these feel well priced but much more than this and they feel expensive

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Merrell Barefoot
Paid: £50.00
Normally: £75.00
Retailer: Blacks Outdoor
Pro: Lightweight, well made, Vibram sole, multi-purpose footwear, well designed alternative to VFFs
Con: Not suited to heavy trail but handy for road to light trail
Distance: 300km (so far)
Value: 7/10, reliable and fun shoes that can have any number of applications but as a specific first choice running shoe they aren’t quite there. Having said that I always take a pair with me as a backup during ultra marathons

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Adidas Adios 2
Paid: £80.00
Normally: £80.00
Retailer: Sweatshop
Pro: Lightweight, fast, well designed, reliable, have endured well
Con: Not as good as the original Adios
Distance: 1250km (over three pairs)
Value: 9/10, even though I’m not as keen on v2 these are an unbelievably good shoe that I use in training as well as racing.

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Adidas Ace 3
Paid: £35.00
Normally: £75.00
Retailer: Runners Need
Pro: Lightweight, bright, reliable, comfortable ride
Con: Not as good as the Boston or the Adios
Distance: 100km (so far)
Value: 6/10 at £35.00 you can’t argue that these make a nice change from the Adios or my other lightweight running shoes but at £75.00 they don’t feel as though they have enough under the hood and I’m not sure I would trust them over a marathon distance.

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Vibram Fivefingers Komodo
Paid: £135.00 Normally: £135.00 Retailer: Vibram
Pro: Unique, challenges your own perceptions, build quality, good for endurance, showstopper
Con: Get twigs trapped between your toes, getting your feet caught on the visually impaired aids on the road, they hurt like hell if you accidentally heel strike
Distance: 900km (original pair)
Value: 9/10 near faultless until they finally gave in, second pair just as good – very expensive but worth every single penny as I saw my times tumbling in Vibrams and my distances increase.

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Vibram Fivefingers Speed LS
Paid: £88.00
Normally: £110.00
Retailer: Field and Trek
Pro: Unique, build quality, showstopper
Con: uncomfortable
Distance: 40km
Value: 3/10 I can’t wear these for running, so I wear them as a work shoe – never understood how my Komodo were so perfect and these so nightmarish. Blisters, discomfort – the lot came with these. Sad as they are beautifully understated shoes.

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Skora Phase
Paid: £42.00
Normally: £75.00
Retailer: Sports Pursuit
Pro: Nice lacing system, beautiful to look at, nice comfortable ride, suitably barefoot, niche running shoes, well built
Con: Not so great as a big distance shoe – lovely sprint shoe though
Distance: 150km (so far)
Value: 8/10 I wear these both as running shoes and day to day shoes as I bought the black ones. Comfortable, inexpensive and nice to sprint in. Well worth £42.00, probably not worth £75.00

The reality is that I remain unconvinced that paying big money for big shoes means you’ll get any better results on the road, the track or the trail. What it does mean is that you’ve spent a lot of money on a pair of shoes. I tend to buy expensive shoes not because they are expensive but because they have a specific fit for me. The Hoka One One for example I own because they have a wide toe box and have helped to reduce the impact of blisters on my feet during ultras. But I’ve made mistakes – I was lured into the Salomon S-Lab Ultra shoes because of the name and now I own a pair of shoes that might occasionally get a 10km trail run rather than the ultras they were supposed to race in. Shoes like the Skora Phase were inexpensive enough and with good enough reviews to warrant taking a punt on something new and actually I really like them and when they pop up in sales I will certainly buy some more. I recall @Cat_Simpson_ saying that she never bought the current seasons shoes as she wanted to let the reviews come out (and presumably see the flaws) before buying. This is very much approach I’ve always adopted also and hence why I rarely pay full price for any shoe and if I do it really has got something special in its box of magic tricks.

But there does appear to be a trend to convincing us, through expensive marketing, about new technology in shoes and how much it will improve our running. Do you remember Nike Shox for example – lauded as the next big thing in training shoes or the the recent bandwagon for barefoot running or technology that springs us forward and returns energy to our bodies? And what do the manufacturers want? They want us to buy them, more often, in more colours – get rid of those old favourites that have been hiding in your cupboard for years because they believe, that you will believe that there is a Usain Bolt inside of you – and that can be brought out with your new runners. Hmph!

As runners we all know that finding a shoe that fits and works is invaluable regardless of the cost, brand, shape or size but there is an ever creeping group of marketeers who are convinced we will pay over £100 for knitted footwear or shoes with springs. Hmmmm, the only shoe I’d pay stupid money for are ones with jet rockets concealed in the soles.

The following articles offer some interesting insights – though of course it isn’t all to be agreed with and neither offer conclusive evidence as to whether we are being over charged by sports companies keen to take advantage of runners as the sport becomes ever more fashionable, but they do offer food for thought.

http://www.scpod.org/foot-health/2013-latest-news/news-archive/expensive-vs-cheap-running-shoes/

http://www.telegraph.co.uk/science/6968891/Why-expensive-trainers-could-be-worse-than-useless.html

Mike O’Neill, podiatric surgeon and spokesman for the Society of Chiropodists and Podiatrists said “it is not the cost of the trainers that is important but the suitability of the trainers. 

How very true!

But we all go into a shop with a closed mind, I know for example that I won’t event try Asics on because my experience of trying them on is that they don’t feel comfortable and I don’t really like New Balance as a brand for the shoes – and I really haven’t tried even a small portion of the options they have available. Plus I know that if my shoes don’t come in some ludicrous colour then I’m not spending my money on them – I will not wear white trainers!!! Therefore, no matter the research or what we are told is probably best for us we all have a pre-determined picture of the shoes we are going to buy (hence why I ended up with a pair of Salomon I’m not that keen on – but love looking at).

The article from The Telegraph goes further and asks about the value of having shoes at all! Well for me I need some running shoes, mainly to stop myself form getting dog poo between my toes – yuck but you catch my meaning. So are we overpaying for shoes? Yes, marketing machines have seen a niche and are exploiting runners, but at the same time we are keen to be exploited with the aim to establish that new PB. How many of us could really go barefoot or buy that pair of Crane or Hi-Tec running shoes that according to Mike O’Neill are no worse than their expensive cousins. The cycle continues and until we are ready to admit we enjoy being conned and having the major manufacturers tell us what is good for us then we can never start down the real road to running glory.

Happy Sunday running guys

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